Privacy Policy

Who we are

Built For Her Body is the trading name of RT Global Pty Ltd, an Australian company headquartered at Ground Floor, 470 St Kilda Rd, Melbourne, Victoria, Australia. Our website is builtforherbody.com.

What information we collect

When you visit our website, we may collect:

  • Information you provide directly: name, email, shipping address, billing address, phone number, and payment information when you place an order
  • Information collected automatically: IP address, browser type, device type, pages visited, and time spent on the site
  • Marketing preferences and email subscription status if you sign up for updates

We do not collect or store full payment card details. Payment processing is handled securely by Shopify Payments and PayPal, which are PCI-DSS compliant.

How we use your information

We use your information to:

  • Process and ship your orders
  • Communicate with you about your order or our products
  • Send marketing emails if you have opted in (you can unsubscribe at any time)
  • Improve our website and product offerings
  • Comply with legal obligations
  • Prevent fraud and protect our business

Who we share your information with

We share information only with service providers who help us run the business:

  • Shopify (our store platform)
  • Shopify Payments and PayPal (payment processing)
  • Shipping carriers (to deliver your order)
  • Email service providers (Klaviyo or similar, for transactional and marketing emails)
  • Analytics providers (Meta Pixel, Google Analytics, TikTok Pixel — to understand site performance)
  • Customer support tools

We do not sell your personal information to anyone.

Your rights

You have the right to:

  • Access the personal information we hold about you
  • Request a correction or deletion of your information
  • Opt out of marketing communications at any time
  • Request a copy of your data in a portable format

If you are based in the European Union, the United Kingdom, or California, you have additional rights under GDPR and CCPA respectively. Contact us at hello@builtforherbody.com to exercise any of these rights.

Cookies

We use cookies to make the site work properly, analyse how the site is used, and serve relevant ads on third-party platforms. You can control cookies through your browser settings. Disabling cookies may affect the functionality of our site.

Data retention

We keep your information for as long as your account is active or as needed to provide services and meet legal obligations. Order records are typically retained for 7 years for tax and accounting purposes.

Changes to this policy

We may update this Privacy Policy occasionally. The latest version will always be available on this page. Significant changes will be communicated by email if we hold your contact details.

Questions

For any privacy questions or to exercise your rights, contact us at hello@builtforherbody.com or write to us at Ground Floor, 470 St Kilda Rd, Melbourne, Victoria, Australia.